Mobile video advertising, and short-form video advertising in general, is and will continue to be more effective than most TV ad spots. This is true for online video and mobile video. And when I say most, it I mean everything except live...
I'm a marketing + product strategist for software companies of all types. A 20-year industry veteran with experience in product-market fit, international growth, AI, SaaS, mobile, ecommerce, product management, product strategy, and consumer branding. I love building products with great user experiences. I really love driving revenue and creating momentum with early-stage software companies.