There's a lot of discussion recently about social networks and advertising, advertising models and poor performance. What everyone is finally starting to realize is that traditional advertising pushed onto social media /social networks isn't working....
Can Apple Products Be Better? New Product and Feature Ideas
New Apple Product Ideas: iPod and iPhone Use CasesSo, what could make some of best designed, most beautiful electronics products on the market even better? Apple's products have outsold the biggest, most powerful brands on the market because they solve...
Mini-Applications Are the Future of the Social and Mobile Internet
The age of min-apps is here, creating a new set of problems and opportunities for the entire internet supply chain - from developers to VC's. With the announcement of the Facebook Verified App program, we've clearly entered a new level of social ecosystem....
New Media, Social Publishing or just Social Media?
I get asked quite frequently what makes OleOle different from a 'social network'. The concept of tracking your online or offline network of friends, family and colleagues was never the driver for the OleOle site design, even though 'networking' features...
Top 10 Must-Have's When Hiring a Product Manager
Hire the Right Product Manager: Skills and Experience to Look for Beyond a Job Description or ResuméA smart man asked me last week, "What do you look for when hiring a product manager?". A great question, and one I'm not sure I answered fully at the...
Is the Network The End or Is Productivity The End?
Yahoo! just blogged that they have completely opened up their platform - the "Yahoo Open Strategy". You can read about it all on the Yahoo! developer blog and of course on TechCrunch, but the really interesting thing is the entire content and application...
Multi-Function Phones: Old School Incompatibility
So, here I am trying to contact a VERY important person, but someone who's not so important that they don't have an assistant or receptionist actually answer the phone. Cost cutting has given us a very dependable but very inflexible voicemail attendant....
More MySpace: the right moves fast enough?
So, after a bit more poking and exploring, it turns out the MySpace is doing some great things to stay ahead of that Zuckerberg rascal. I missed this the other day, and it could be poor PR coverage, "just another biz dev deal", or it could be me too...
Social Network Growth: becoming Real-World centric
I think the trend in Facebook's growth and activity over MySpace's continued stagnation (and decline?) is worth a look, as social networks are going to continue be a major part of shaping the the Internet. Monetization and advertising aside, what's driving...
Tom Kuhr Bio
Presentation to the Software Council of Southern California"Successful Product Launch Strategies"Tom is currently the Chief Marketing Officer at OleOle the world's largest social media web platform for football (soccer) fans. He was brought on board...
Referral Traffic From Search Engines - How to Use Internal Links
SEO Tip #3 - Build traffic to your blog through internal linking Google, as you probably know, looks at how many inbound links a page has to determine how to rank it in search results for any given term. Inbound links can come from outside your site...
Social Fantasy Football Game
Fantasy Football has been around for a while in the UK, but fantasy soccer is really starting to take off in other countries like Brazil and Italy. The game is becoming more social, too, with sites like OleOle integrating fantasy football leagues into...
Build Blog Traffic - Social Network Groups and Fan Pages
SEO Tip #2Finding new traffic on social networksAll social networks have groups that are intersted in a topic. These groups behave much like forums with discussion boards and members join the groups since they are intersted in a specific team or player.Bring...
Build Traffic to Your Blog - Post Inbound Links on Other Sites
Blog Tip #1We're all working towards the same goal - making OleOle the largest, best football site on the internet, so this blog is an open comment forum for hints, tips, tricks that we can all share.The more we help each other promote individual blogs,...
Social Network Commotidization
We'll look back at Facebook and think it's cute.Charlene Li from Forrester is really on top of things. She's watching the convergence and commoditization of social networks happen in the very near future. All the talk of Facebook and MySpace and how...
"You Can Never Underestimate The Passion of the Fans"
Ever!That's what Philadelphia found out recently as the city was chosen to support the next MLS franchise in 2010.These "Sons of Ben" were apparently a deciding factor in choosing the city for a Major League Soccer (MLS) franchise. The Sons of Ben is...
Media Relations - creating a great Press Room on your website
Why can't a B2C press room be a blog? Why not indeed?A blog would enable comments on press releases, links to important items like logos and fact sheets. It would provide RSS feeds for those so Interested to catch the latest. Enabling trackbacks and...
New York Times - taking small steps in Social Media
My last post pointed at all trditional media and publishers. Apparently, The New York Times is becoming a leader in the industry and taking at least a few steps to increase traffic. There's a lot of promise in this - the content is there, and if it can...
Newspapers Can't Find the Right Business Model
New Media means changing old media. Really.Newspapers and traditional media seem to just "not get it". This article by David Lazarus of the Los Angeles Times clearly identifies the problem - newspapers are treating online like it’s the same publishing...
